Google Merchant Center with Shopping Ads (English)

Course Introduction

This course is designed for e-commerce entrepreneurs, marketers, and freelancers who want to master Google Merchant Center and Shopping Ads. I am Saeem Talukdar, a digital marketer with 1500+ completed projects, 300+ client coaching sessions, and 5000+ students worldwide. In this course, you will learn how to set up Google Merchant accounts, create effective shopping campaigns, and drive high-quality traffic that converts into sales.

Course Coverage

1. Introduction to Google Merchant Center and Shopping Ads

2. Product feed creation and optimization

3. Shopping campaign setup and management

4. Bidding strategies and budget optimization

5. Conversion tracking and analytics integration

6. Scaling campaigns for maximum ROI

Who This Course is For

• E-commerce store owners who want to increase sales

• Freelancers offering shopping ads management services

• Digital marketers aiming to master shopping campaigns

• Students or professionals seeking practical advertising skills

Course Benefits

• Complete practical guidance on Merchant Center setup

• Learn how to create profitable shopping campaigns

• Real-world examples and case studies

• Step-by-step guidance from an industry expert

• Confidence to manage campaigns independently

Why This Course is Important

Shopping Ads are essential for driving high-intent buyers to your products. This course equips you with the skills to optimize your product listings, manage campaigns efficiently, and maximize ROI on ad spend.

Tools Covered

• Google Merchant Center

• Google Ads (Shopping Campaigns)

• Google Analytics

• Product feed tools

• Conversion tracking tools